ROBERT LUSSIER IS AN INTERNATIONAL CREATIVE DIRECTOR WITH AN EXTENSIVE PORTFOLIO IN LUXURY, FASHION, FRAGRANCE AND BEAUTY. BASED IN PARIS, BUT ACTIVE AROUND THE WORLD, LUSSIER WAS INSPIRED TO CREATE LESNOB BY HIS SHARP EYE AT A GARAGE SALE IN MARIN COUNTY, CA, WHERE HE FOUND A SINGLE BAG FROM WHICH HE SPUN OUT THE LIFESTYLE BRAND CONCEPT THAT BECAME LESNOB. WORKING WITH A SELECT GROUP OF THE WORLD’S BENCHMARK LUXURY BRANDS, LUSSIER HAS BECOME SOUGHT AFTER FOR HIS TALENT OF COMING UP WITH ONE GREAT IDEA AND THEN BUILD- ING IT INTO AN ENTIRE WORLD FILLED WITH HIS UNIQUE JOIE DE VIVRE.